Wild Bill’s Craft Beverage Co.
Brand Strategy / Identity / Packaging Design / Social / Digital
SITUATION
Wild Bill’s is a veteran-owned and operated craft beverage company that has been serving up artisanal soda in copper mugs at events, markets, conferences, and gatherings for more than 20 years. Then Covid Happened.
SOLUTION
We repositioned the brand, created a new identity, updated the existing products, designed new products, created all social and digital efforts, and evolved their event-based business, and bolstered their e-commerce offering as a new revenue pipeline.