Ole Smoky Tennessee Moonshine needed to stake a claim to the rich history, experience, and culture of Appalachia. That meant the campaign would need lots of bluegrass, fast cars, corn, family recipes, being kind to your neighbors, sharing with your loved ones, and passing the jar. “Have some, friend.” speaks directly to the sharing culture in the region and proudly carries the moonshine torch forward.

St. Patty’s Day




Moonshine Madness

80 Proof

Pop-Up Holler